What is Data Communication?

Data communication is the transmission of data between devices using an transmission medium. It can be accomplished through wired media such as twisted pair cable or coaxial cable or wireless media such as radio waves or optic fibers. The data has to be encoded, encapsulated, and transmitted by the sending device then decoded and decapsulated at the receiving device. This process is similar to the transmission of analog signals but is more complicated and concentrates on the exchange of binary data (1s and 1s and).

To increase efficiency within an organization, companies are using data communication to share information more efficiently with dispersed users. To match inventory to demand and cut down on waste, an automotive manufacturer had to share data with 6’000 non-trained spare parts dealers dispersed. This required communication through an unoptimized network for data transmission, and to use of a mobile app that was difficult for non-technical users to navigate.

Effective data communication starts with understanding the audience’s view of the data. It involves creating visuals that aid in telling the story, giving context, and communicating insights with a clear narrative. It also involves tailoring the content to the individual audiences based on their structure, technical proficiency and level of interest. It also means pushing creative boundaries to make data-driven communications more impactful and memorable.

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